by Paul Smitherman | Oct 25, 2018
5 easy ways to leverage the brand through your employees In a hugely competitive global marketing environment, how do professional services firms create the competitive advantage they need? How do they build strong brands? Professional Service Organisations compete...
by Paul Smitherman | Oct 23, 2018
10 ways you can develop your business with a client success story In any professional services or technology business, a customer reference is the DNA for success. A great client success story demonstrates to future buyers how like-minded businesses are achieving the...
by Paul Smitherman | Sep 24, 2018
How to reach out to your contacts and ask for feedback or a reference Your people have a good relationship with the client, they’ve worked side-by-side, often long into the night to deliver the technology, solving issues as they come up and implementing your...